Trends &
Insights

Streamlining account-based forecasting with Salesforce


For many companies, Account-based forecasting is critical to support effective sales and revenue management. This forecasting methodology can directly drive revenue by calling out prior year versus current-year same-period performance to re-capture and grow a cyclical business. Beyond the direct performance impact, accurate forecasts drive better planning and decision-making. Finally, account-level forecasts can provide rich data to support seller evaluation, coaching, and performance management.
Read More

Preparing for the Launch of Salesforce’s Advertising Sales Management from Media Cloud


As an industry-focused Salesforce partner, we could only dream of the tsunami of industry-focused solutions built on Salesforce that would be rolling out soon after the acquisition of Vlocity in 2020. After years of building custom solutions to meet challenges specific to the ad sales industry, we were thrilled to learn about the launch of Advertising Sales Management from Media Cloud. 
Read More
Follow Us

©2021 V2 STRATEGIC ADVISORS, LLC. ALL RIGHTS RESERVED.